Designing for Localization
Every month we choose 3 Spotify designers to share their wisdom on a topic we’ve been pondering. The only catch is that they only get 3 sentences to present their thoughts. This month, we're chatting localization.
How do you design for a global audience?
Juli SombatAssociate Principal Product Designer
Our design system builds in flexibility by default. Layouts need enough space to adapt to all language translations, and we support RTL scripts.
Becky HirschSenior UX Writer
If I make simple language my priority, I find I've done half the job. If I'm bending English, I'm breaking everything else.
Anjana MenonSenior UX Writer
It may look and sound good in English but remember that there are billions of people whose first language isn’t English
Really understand who you design for through first-hand research, and not just guess things
Look for inspiration in non-Western markets
Our latest in Noted
Learn how engineers and designers collaborate at Spotify: what works well, what can go wrong... and everything in between!
How do you choose colors? Prioritize your workload? Govern a design system? Our community panel returns to answer your thoughtful questions.
Simple brief, complex executions: UX Motion Designer Ade shares his journey on bringing 2022 Wrapped's data stories to life.
Three Spotifiers reflect on the nuances of designing cultural moments at Spotify.
Want Spotify Design updates
sent straight to your inbox?
By clicking send you'll receive occasional emails from Spotify Design. You always have the choice to unsubscribe within every email you receive.